Wednesday, December 20, 2017

2017 Best Ballooning Moments.

Wow, what an amazing "ballooning" year 2017 was! 

Probably one of the most significant milestones was Pioneer® Balloon Company celebrating 100 years in business, which culminated in September with a whole weekend of celebrations and parties held at the Worldwide Headquarters and the Wichita Country Club.

Qualatex celebrates 100 years
Fabulous party decor designed and created by Edward Muñoz, CBA,
Silvia Santos, CBA and Eve Antonello, 
CBA.


Qualatex World TourTo celebrate Pioneer's 100 years, Qualatex® hit the road with a rock star lineup of awesome instructors, offered brand new classes and gave delegates exciting networking opportunities with the Qualatex World Tour!  The Tour had sixty-nine stops around the world, including Australia, New Zealand, Brazil, Canada, Europe, India, Israel, Japan, Mexico, Latin America, South Africa and South Asia!
Qualatex World Tour

Qualatex Mystery Box Competition
Mike Hurst, CBA and, Aimee Smith won the
UK Mystery Box
Competition!


A Mystery Box competition was held at each location where contestants were given a box of balloons to create an innovative, eye-catching design in the span of only 30 minutes. They could compete as an individual contestant or as teams of two. The top entry of each stop on the tour received a prize and advanced to compete with the winners of all the other tour stops. A grand prize will be awarded to the world champion. 





I asked members of the QBN Facebook Group if they would like to share any of their best 2017 "Ballooning Moments!"


Tony Davey, CBA — "My best ballooning moment was being a late entry (following a cancellation) into the mystery box competition at the UK stop of the Qualatex World Tour, and being runner-up with Heydi Alvarado. That gave me the confidence to believe I could do more, to start the QBN process and (ultimately) become a CBA in the same year. The event was also a great networking opportunity and I’ve stayed in touch with many people I met."


Randy Harbin CBA "For me, the best of 2017 was meeting my team of helpers 10 minutes prior to the start of the sculpture competition at Ballooniversity, and still taking home the title, 'Designer of the Year!'"








Black Sabbath Tour - Balloons by Matt Lewis

For Matt JB Lewis, CBA. "It was creating the Balloon drops for the UK leg of the 'Black Sabbath —The End' tour. Matt called upon the help of a number of balloon artists to assist him: a number who have also said that this was one of their best 2017 ballooning moments!
Stuart Davies, CBA  "It was such an awesome experience helping Matt on the last one!"
Sandra Mckeon, CBA —  "One of my best bits of 2017 was working with Matt JB Lewis on the Black Sabbath Tour in Dublin, seeing a huge drop come together, and the reaction of the crowd!!"
Matt Lewis with Mike Harris and Black Sabbath.
Zahraa Jawad, CBA — "My best ballooning moments of 2017 were many. First I met Fiona Fisher where I attended her wedding classes. It was so fruitful and inspiring for my business. Then, I attended the Qualatex World Tour-Dubai, and became a CBA on that same event and won the mystery box competition, too." 🎈




Balloon Clouds by Bubblegum Balloons
Balloon Cloud by Bubblegum Balloons

Claire Jackson of Bubblegum Balloons "We have had the most exciting year, including moving into a new 7000 sq. ft. premises and trips to Dublin, Berlin, and Canada." They also created 289 sq.m balloon cloud!








Saskia Hurtares, CBA "My 'Best Balloon Moment' in 2017 started when I won the 2017 Qualatex World Tour Mystery Box Competition in New York City.  After I won, people started following me on social media networks and asking for online balloon decoration courses, so this inspired me to become the instructor of my own online course.  I created the private group 'GloboVip Members' on Facebook, and it has been one of my best accomplishments of 2017. I am now competing with all the winners of the 2017 Qualatex World Tour in hopes that I win the Grand Prize: Full-Access to the 2018 World Balloon Convention.
I am proud to be Ecuadorian from a city called Portoviejo. What a blessing it is to have the opportunity to participate in competitions like these and win. For me, this has opened doors to many opportunities. I thank Pioneer Balloon Company for their QBN program, which taught me the principles and elements of balloon design.  Thanks to that knowledge, my design qualified as the winner."

Isaiah O'Connor, CBA, — "For me, I had two moments. The biggest one was being able to afford to move into an office. Seeing my business name Ballong Event Byrå, up on the wall was amazing. The other cool thing was having my glitter heart instruction video go viral."



Pam Pearce, CBA "Our best ballooning moments of 2017 has to be going to the various balloon events that have taken place in the UK this year. Even after 27 years in the balloon industry, we can still always gain something, even if it's just how much we all care about and support each other."
Design by Mike Hurst - Reds
Mike Hurst, CBA —  "So many to mention. The Sabbath gig with Matt was just incredible.  Teaching my personalisation course in Israel was an experience I'll never forget. Launching my Quick Link numbers class was a proud moment, and then having the pleasure of your (Sue Bowler's) company in the shop for a day was an absolute treat. Decorating the GOSH Christmas party was so much fun, and our shop going from strength to strength is very pleasing. And being involved in content creation for www.balloonartistcollege.com is awesome. But, there's one moment that I'm particularly chuffed about, which was when Pioneer Europe Ltd (Qualatex Direct) asked me to create a 'Recipe of the Month' for QBN members. I received some great feedback from this and got a massive buzz from the whole experience."

Stuart Davies, CBA — "Walt Disney International - LONDON PRIDE 2017. This will be up there close to the top of my best moments for several reasons. Firstly, it came from a business colleague that I have been working with for some time, and I love seeing how partnerships like this develop. Secondly, working with several amazing teams, including staff from Pioneer Europe as well as Walt Disney. Thirdly, because Disney allowed me to march with them, it was one of the most emotional days I have ever known.
Disney London Pride - balloons by Stuart Davies, CBA


Qualatex US — Balloon Images — I was invited to be a Guest Designer for the Christmas Design Inspiration article in the Summer. This was such an amazing honour, as it's a phenomenal magazine, and one of the first things I ever read when I first came into the balloon world! :)
In a year full of WOWS — the conversation that told me that I had been chosen as one of the designers for the World Balloon Convention in San Diego in 2018 really blew my socks off!

And finally, being selected as a Qualatex Instructor. Late this Summer, I was invited to attend the Qualatex 'Train the Trainer' course at Pioneer Europe HQ. As part of my training, I shadowed Qualatex Instructors on some of their courses. I then attended the European Qualatex Instructors Meeting, where I was in a room with so many people I had looked up to and learned from in the last few years. It is not often that I feel overawed, I think I had a big inane grin on my face all day!"

Black & White Balloon decor by Sue Bowler CBA

2017 has certainly been a great year for many, including myself. I have had so many fabulous ballooning moments this year. I visited India, Dubai, Belgium, Trinidad & Tobago, Germany, Italy, Australia, USA, and Sweden to teach at balloon events, met friends - new and old - and worked with some truly fabulous balloon artists. I also had the honour to design and decorate one of the Pioneer 100 Year celebration parties earlier this year, and for me it was such an amazing opportunity and privilege.





A huge thank you to all those who contributed to this post and shared your stories. I am sure that many of you have some wonderful 2017 ballooning memories, too! 

Happy Ballooning & Season's Greetings to you all!

Sue

www.suebowler.com




















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Wednesday, December 13, 2017

Why Supporting Charities Can be Good For Business

Design by Tope Abulude, CBA
For the past five years, a group of excited balloon professionals have gathered at a London hotel to decorate a party. This a very special party. It is for children who are being treated at Great Ormond Street Hospital (GOSH). GOSH is a very special hospital, the children treated there are mostly referred there by other U.K. hospitals offering care to children and young people with rare, complex, and difficult-to-treat conditions. The balloon professionals that attend travel from all over the U.K. and would not miss this day for the world! So why do they do it?


Daffodil Sculpture by
Chris Adamo for
Cancer Council.
Working for a charity and non-profit organisations can be very rewarding. Apart from the feel-good factor of supporting charities, working with non-profits could help boost your business' network and company image.

Companies can do this in so many ways: offering to raise income, gifts in kind, pro bono support, and volunteers for a cause. 


As a balloon company, we can offer balloons or decorate an event. 


When I first started my balloon business, I found it very difficult to know how to work with all the charity requests that I was getting. I am sure that many of you have found yourself in a similar situation.


I asked a few fellow balloon professionals their thoughts on working with charities and non-profit organisations.


"We support local charities and anything that I personally have an affinity with. To be more precise if a local school or charity wants something —less than a few hundred Australian dollars at retail price — I will often say 'Yes.' I feel good about helping, and that investment ALWAYS pays off. Locals want to support local — especially if they know we support them, said Chris Adamo, CBA, of Balloons Online, Sydney, Australia. 


"When I say local, that has to be within a few minutes drive — Sydney is a big place.  Anyone more distant, I will offer DIY materials at cost price. I don't want to make a profit from a 'not-for-profit' organisation. I personally do one large project for one of Australia's larger charities, Cancer Council. I have been doing it for years. It feels great being able to help, and in return, they have put me in touch with the corporate sector. Business is all about relationships and trust. Working with charities is a fast track to that process. It also gives you a blank canvas to try a new product, style, or technique."




When I ran my home-based balloon business, I also supported one main charity each year by decorating their big fund-raising event. As a small business, I was unable to give the decor for free as my funds would not permit this. However, my solution was to sell the decor at cost. For anyone who uses a Job Cost Form, you will know that your cost includes materials, labour costs, and expenses. Therefore, I did not make any profit from the event, but it meant that I could afford the materials and to pay those helping me on the day. I felt that it was important that the charity knew the true value of decor that they were receiving. When I sent the invoice, I would show the full cost of the decor, and then I would show how much discount they would be getting. It is important that they understand the full value of the decor that you are providing for their event.

Joette Giardina of Balloon Coach says, "In a previous career as a social worker for a non-profit organization, I knew how much we counted on the generosity of others to provide services to our clients. So when I started my balloon business, I felt it important to offer a discount to non-profits for our services to be able to still make a profit for the company and to help the community.

As business owners, we can give back to the community in several ways. One is to serve on the board of a local charity to give of our time to help plan and promote a fundraiser
This did two things for me. It got me in a room with other business leaders from my area that I would have not met otherwise. They appreciated that I gave up my time to help the organization and in return, referred people to me to purchase decor for other events outside of the event we worked on.

I see a lot of talk on balloon groups that say giving "FREE" decor to a company just brings more free work, and from my experience, I disagree with that. It's all about how you set it up. I am of the mindset that it is important to be a part of my community and to give back as I can to those who need it. When deciding to give my time or work, I think it's  key that my heart needs to be in it, and not to do it just because someone asked for something free. Support a charity that you can really support because it's a cause or organization you care about.

As a business owner, you can choose one charity a year that you support — or multiple —based on your finances. That way I can say, 'We are a small business, and as such, we have a charity that we give to annually.'  But we like to help the other wonderful non-profits, so we can extend a 10% discount for your event."

Joette has written a great article on this subject: 5 Tips to Creating Sales When Non-Profits Call Your Balloon Company Asking For Donations. 

Giving back to the community means benefits for both charities and the businesses that support them. Using marketing to promote charitable works can work well for companies. But it’s important that this kind of marketing doesn’t come across as self-serving. 

Promote through Social Media Channels

You can use social media platforms such as Facebook, Twitter, Pinterest and Instagram to promote your company’s charitable works and engage the community at the same time. 


Your social media profiles already create a sense of shared experience with your customers, you’ll be able to show customers that you truly care about the charities you support.

Put articles on your blog and website
Write an article for your company’s blog, or create a “community” section on your site that provides details about your favorite causes. Instead of splashing your latest good deed all over your homepage, simply draw site visitors to those pages through a small banner that says, “We support This Charity… click here to find out how you can help, too!” Provide a specific call to action that allows customers to join you in your efforts.

Post in-store signage

Use signage to remind customers about the causes you support. But instead of loudly proclaiming, “Look What We’re Doing!” create signs that give customers a way to help. You might develop a campaign that provides a specific donation for every sale, or asks customers to donate directly.

Volunteer time and effort
They say actions speak louder than words. So get out there and act already! Volunteer time in addition to money. Include employees and customers for a day of charitable giving by issuing invitations and putting up signage to advertise the event. Don’t forget to include signage at the volunteer location, too.


Choose just a few charities and participate in a meaningful way
Some companies mistakenly think that if one charity makes them look good, a dozen will make them look even better. This method can backfire—it appears that you’re just collecting as many charities as you can in order to promote yourself. Instead, choose just two or three charities that you truly care about, and participate in meaningful way. Instead of giving twelve charities $100, give one charity $1200.

Marketing shouldn’t be the impetus for giving; your customers see right through your ulterior motives and are turned away by your insincerity. A true, sincere desire to help people in need comes first; capitalizing on the market value of charity is a secondary perk. Promote your company’s good works in a way that is designed to help the charity more than the company, and you’ll do both.

Wow, what a fabulous article, I wish I had some of Nelson James' advice when I started my business!

There is some truly great advice in this post for those of you who are unsure how to work with charities and non-profit organisations. You might decide that in 2018 you will find a wonderful local charity and drive all your efforts in their direction rather than waiting for them to find you.

A huge thank you to Chris and Joette for their invaluable advice.

Happy Ballooning!

Sue
www.suebowler.com

















Thursday, December 7, 2017

Balloons by Number: How Mike Hurst's Journey to WBC Inspired Him to Create Quick Link Numbers.

Designing a party is exciting but can also be challenging. Next week, I will be decorating a big corporate event with a fabulous team of balloon artists working with me. This year's theme is DISCO, and I am looking forward to us creating a room filled with "Mirror Balls" — 3' giant confetti-filled balloons that will reflect the coloured lighting within the room. In addition to this, the client wanted us to create decor for the stage. Last year, we made musical notes that we suspended against the star cloth backdrop. This year, I thought it would be great to make the word "disco" using Quick Link Balloons®. So, here is where my challenge really started. I am not a Quick Link expert. In fact, I am still very much a learner when it comes to designing with Quick Links! It was time for me to find a Quick Link expert! 




Earlier this year Mike Hurst, CBA from Reds in Brackley, U.K., ran an introductory webinar with BAPIA* showing viewers how to make a number "One" and to talk about the art of creating numbers using Quick Link Balloons. Due to great feedback and demand, he ran a one-day hands-on course, teaching delegates how to create all the numbers. Sadly I missed it! Mike is not someone that you would normally see on the teaching circuit. He only started working with balloons in 2013 when he attended the Qualatex® Fundamentals course



So when I visited Mike earlier this week, I asked what inspired him to learn how to design the numbers. This was something Mike did not have to think about, his response was quick - "The World Balloon Convention 2016 in New Orleans." Mike only decided to attend WBC at the last minute. He knew that he wanted to go, but Mike and his wife Jane were just about to move their business — Party with Reds — to a new location, and the timing was not great for him to be jetting off to the USA. 




By chance, Mike made a connection with Ziv Raviv, host of Balloon Artist Podcast and founder of balloon artist collegewho was running a WBC referral scheme at that time. Although the cost was a huge consideration, he knew deep down that attending WBC would benefit him and his business greatly. I asked Mike what he felt he gained.

"Firstly and very importantly, it was building new relationships and contacts that would and since have opened new doors and opportunities. Then, of course, the classes, learning new styles and techniques have proved invaluable. Plus it boosted my confidence greatly! I truly loved the networking. It's not something that you consider before you go, but you meet so many like-minded people from all around the world. Plus you get the opportunity to spend time with the instructors who generously offered advice and support." On return, Mike went into full-scale production making and selling designs that he had learned during his time at WBC. His newfound skills and art were received very well by his customers, and the designs were literally "flying off the shelf" before he had even had a chance to price them! I asked Mike how quickly he made a return on his WBC investment. "About a year. However, it would have been quicker if I had not also invested in great new equipment, a Premium Twin Air Sizer, that I knew would benefit me and the business greatly. Plus I also attended the Qualatex Event in Slovenia where I took my CBA exam!"

Mike's interest in making the numbers was through networking conversation at WBC and talking to David Mahoney about the yard numbers that he makes. Mike felt that this would be something that he could potentially sell in the U.K. On his return, he made a number "Three" for his godson's third birthday, but decided that working with Quick Links might be easier. Mike had learned how to work with Quick Links and how to make fabulous arches when he attended the Qualatex Magical Party Design course. "This has to be one of my favourite classes, it really gave me the spark to design and create the numbers."




For me, Mike was the perfect person to ask for help, and thankfully, he agreed and set about designing the word "DISCO" for the party. It was important for me to learn how to make the letters, so I spent an action-packed afternoon with Mike earlier this week, where we made the "I," which would be our template for height and then the "S," to ensure that the proportions where correct.



















This was somewhat of a challenge as the space in Mike's shop was limited, so we ended up taking the letters outside to see how they looked and we received some great comments from passers-by who were intrigued by what we were doing.










I asked Mike if he would be going to WBC next year in San Diego? "Absolutely! I would not miss it for the world! Once again, I want to gain as much as possible from my investment. This time, I have set myself a new challenge by entering three of the competitions. I entered the Mystery Box competition when I attended the UK leg of the Qualatex World Tour with Aimee Smith and we won! It really gave me the push that I needed."

For those of you who are wondering how you can learn how to make Mike's Quick Link numbers, you will be excited to know that there will be an online course available next year, so watch this space. I will keep you posted! 

Mike has very kindly offered to share his first online webinar demonstration that he did with BAPIA showing how to make his number "One." It was an interactive class where the viewers made a number "One" at the same time. Cool idea! 




Other than attending WBC 2018 and entering competitions, Mike's next challenge will be to design the whole alphabet, which he will also make available online — he's designed five letters already. 😉

A huge thank you to Mike for helping me with my "Disco" dilemma, and for being such a great teacher! I wish him every success with his competitions at WBC and with his exciting ballooning journey!

I will report back after our event next week and show you how Mike's letters and the party decor looked!

Have a great week, and happy Ballooning!

Sue
www.suebowler.com
*BAPIA - Balloon and Party Industry Alliance


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Tuesday, November 21, 2017

Small Snowflake Design by Luc Bertrand, CBA.

Every year, Luc Bertrand, CBA, of wAw Balloons in Vichte, Belgium, very kindly shares one of his festive designs. This year, he shares his lovely small snowflake!





Material List:

11 -  5" White balloons
12 -  6" White Quick Link balloons

Method: 

Step 1.

Inflate each of the 5" White balloons with two pumps on a hand pump and tie the balloons as close as you can to the nozzle end.



















Step 2. 

Squeeze the air from the balloon so that it inflates the whole balloon, including the neck. 
Now, make two small bubbles (see photo).














Step 3.

Bring the neck of the balloon up below the larger bubble and twist. Pull the neck of the balloon through the middle of the two smaller bubbles to hold these in place.


Step 4.

Twist each of the smaller bubbles into a Pinch Twist. 
















Step 5.

Repeat this process with all eleven balloons.

















Step 6.


Now inflate the twelve 6" Quick Links with five pumps of a hand pump and tie these into duplets.














Step 7.

Twist all the duplets together to form a Topiary.












Step 8.

Attach the 5" balloons to the tips of each of the Quick Link balloons with the exception of the top balloon. This will enable you to hang it easily.










Thank you once again, Luc, for sharing a wonderful design that we can use this festive season!

Happy Ballooning!

Sue

Friday, November 3, 2017

Will it be Pink or Blue? A Little Inspiration for Baby Gender Reveal Events.

Gender reveal parties are relatively new. Over the past few years, these have become increasingly popular around the world.
Photo Credit: The Story of Five
Wedding Banner Love



Gender reveal parties are a great way to celebrate and share the news of the baby's gender with family and friends before the baby is born. There are several ways that this can be done, either through cleverly staged photos or by throwing a memorable gender reveal party.




Here are some great ideas that I have found when researching through various social media channels. 

Box of Balloons

This seems to be one of the most popular ways to announce the gender of a baby. It's fun and very visual and gives you the opportunity to decorate and present the box in your own way! 


Photo Credit: Hellobabymomspeaking.blogspot.co.uk

Photo Credit - Inspiredbythis.com

Photo Credit: Deborah Nagai Photography

Photo Credit: Mandy Kay Photography - Wow, this lady takes awesome photographs!



Please consider Smart Balloon Practices when filling a box with helium-filled balloons. Rather than releasing and allowing the balloons to float away, keep the balloons tethered to a weight. 

To find large cardboard boxes, check your balloon distributor as many will carry boxes for balloon deliveries or use your friendly search engine and type the following keywords:


Where can I buy extra large boxes
XXL boxes 
Really big cardboard boxes




Popping Balloons

This also appears to be a very popular choice! Filling a 3' Black balloon with coloured confetti and 5" balloons to reveal if it's a girl or boy!

This is a fabulous video very kindly shared by Tope Abulude, CBA, of Balloon Inspirations Design Studio in Brentwood, Essex, U.K. This shows the fun and excitement a popping balloon can bring.







Photo Credit: Samdobsonwrites.com


This fabulous Qualatex® 3' "Question Marks" balloon # 43400 is perfect for gender reveal popping balloons! 




A popping balloon can be either helium-filled and secured to a ribbon and weight, or air-filled and suspended from the ceiling. Rather than just giving the couple a pin to pop the balloon, why not make a "wand"? This can be easily made by securing a pin to the end of a short wooden stick (protect the pin by placing a cork on it whilst it's not in use) This is also for health and safety reasons, too! Decorate the stick with ribbons and a bow.

Pregnant Balloon Sculpture

And finally, here is another great idea! This fabulous pregnant balloon sculpture is the work of Abby London of Abby London Magic and Balloons in Lansdown, Pennsylvania, U.S.A. Abby makes one of her fabulous balloon dolls, fills the belly with pink or blue silk flowers and once it's popped, the sculpture remains intact and gets her figure back! 





Here are some great balloons that would be perfect for baby gender reveal party decor.


11" "Baby Footprint & Hearts"

11" "He? Or She?"
18" "He Or She? Footprints"

11" Mustache & Bow Tie
11" Mustache & Ribbon 

Remember, this could be the start of a fabulous relationship with your client. After the gender reveal there is the baby shower, the Christening or naming ceremony, the baby's first birthday, and so it goes on. This could be a customer for a very long time, so make sure that you build a great relationship with them.


Happy ballooning!

Sue
www.suebowler.com