Wow another year almost over, and 2014 is ready to spring into action! A time to reflect on what has been and to prepare ourselves for the new year ahead!
So it gives me great pleasure to introduce our final reviewers David Mahoney, Balloons Everyday, Dallas, Texas & Rachel Porter CBA, Balloon Splendor, Seattle.
I specifically asked David and Rachel to review their balloon businesses over the past year because they have both been huge contributors to Qualatex Facebook groups throughout 2013, offering stellar advice, support and help to fellow members and felt it appropriate that they should conclude this blog ...and I can assure you that both reviews make fantastic reading, filled with great information and advice!
Monday, December 30, 2013
Thursday, December 19, 2013
As we know many parts of the world are still struggling with recession, so I asked two balloon companies from Europe to talk about their 2013 and whether or not the current economic climate had effected their businesses?
|Elegant Shopping Mall Decor by Party Land Spain|
Firstly we visit Spain and Laura Lozano CBA, of Party Land Spain.
Laura opened Party Land as the first "one stop" party supplies and balloon decor store in Madrid in February 2005 and today already has almost 20 franchised shops across Spain, where you can find everthing in order to make a party festive, whatever the theme. In its own, separate world inside Party Land, you can find all sorts of balloon bouquets for any occasion, from the simplest forms to the most elaborate designs. Only one month after opening her first shop, Laura learned the importance of training in balloon decor to set her business apart and has attended numerous industry events such as WBC, Oxford and BACI, where she became CBA in March 2009.
|Laura with Luc Bertrand at BACI 2011.|
Friday, December 13, 2013
It is when the year is coming to a close we look back and consider how it was for us and our business's?
With many countries in recession and others in the very early stages of recovery, it is always hard to feel optimistic during these periods, however, it has also been proven that in recession people party harder, birthdays and celebrations are still extremely important and although they may not always be on a grand scale they certainly are still looking for balloons and decor to brighten up their events!
Superstition has also played a big role this year with many wedding couples opting not to get married in 2013, some business's have seen their wedding sales drop by more than 30%!
Helium shortages has also been very challenging, but I believe that many balloon business's have adapted really well, dug deep and found great air-filled solutions, a trend that I believe will grow and grow.
To get a better overview of how 2013 has been for balloon business's around the world, I asked a few of our Qualatex Facebook Group members to help me, I will be posting their responses over the next few days.
I would like to start with Joette's Giardina of Party People Celebration Company.
Party People Celebration Company is a family run business based in Lakeland Florida. Joette started creating balloon decor for friends, church groups and family in 2000. In December 2003, she expanded her business and became the new owner of Party People Celebration Co., a Special Event and Balloon Decorating Company.
In August 2008 Joette became a Certified Balloon Artist, an internationally recognized certification through Qualatex.
Joette Giardina, Owner Party People Celebration Company
|Joette & Brian Giardina|
Friday, December 6, 2013
|Snowmen by Sue Bowler|
I have since gone on to create many different sizes and variations and have now created an easy to follow step-by-step video clip which is exclusive to the readers of this blog! I have speeded it up a little, just in case you think that I actually work that fast, but I think that it is pretty easy to understand.
Material List - all Qualatex balloons of course!
8 x 5" White (double stuffed for the water weight base)
1 x 16" White
1 x 12" White QuickLink
1 x 11" Printed balloon for hat
1 x 350Q for hat
1 x 260Q for scarf
1 x 5" Orange for nose - or you can draw the nose.
1 x 5" for Pompom if you want to add a pompom to the hat!
Pens for face, the pink pen that I use for the cheeks is a ZIG Art & Graphic Twin - it has a double end with one end almost like a paint brush.
The other pens are Sharpies and edding markers, for the eyes and mouth.
|Snowmen faces, hand drawn by Sue Bowler|
I am looking forward to seeing lots of Snowmen on the Qualatex Facebook group this year, I hope that you enjoy making this design!