Designers Fiona Fisher and Luc Bertrand share their inspiration behind the Spring Fair and Toy Fair stand decor.

The International Toy Fair in Nuremberg, Germany and the Spring Fair at Birmingham NEC, UK are both key trade shows for Pioneer Europe to exhibit at. 

With many competitor companies within a very small area, it is essential that the Qualatex® stand is exciting, inviting and pleasing to the eye. It should also show professionalism and creativity. 

Most of us don’t work big trade shows like these, but often we get to advertise our services at events and also need to make the best impression at first sight. This philosophy is not unique to trade stands, this is something at we should all consider when creating our window displays or exhibition stands at wedding and other trade fairs.

To find out more about how the fabulous decor was designed for both the Spring and Toy fair, I asked the decor designers Fiona Fisher CBA and Luc Bertand CBA if they would share their inspiration.

Balloon samples to help determine the colours 

and theme to be used.

Choosing the theme and colours with 

Debbie Magill, Michelle Comerford and

Luc Bertrand!

Each year the teams working on the shows get together many months in advance to decide on the look and colours that will be used for the stands. It was agreed that a modern contemporary look was high on the list of priorities using 'Spring and Flowers' as the theme.