Creative Father's Day Ballooning Ideas!

With Father's Day just around the corner, it's the ideal opportunity for us to cater to this market and assist our customers in finding the ideal gift. Below are some fantastic ballooning ideas to consider!

Father's Day Balloon Bouquets: Create unique balloon bouquets specifically designed for Father's Day. Use balloons in masculine colours, such as blues, greens, or metallic shades, and add themed balloons like "Happy Father's Day" or ones shaped like tools, sports equipment, or hobbies your customers' fathers enjoy.

Balloon Decor and Delivery: Provide balloon decor services for Father's Day celebrations. This can include balloon arches, columns, centerpieces, or balloon walls customised to fit the event's theme. Offer delivery and setup options to make it convenient for customers to have the decorations in place.

Personalisation remains a top trend

Personalised Balloons: Offer personalised balloons with custom messages. Customers can have their father's name or a heartfelt message printed on the balloons.

Qualatex Deco Bubbles are perfect for personalisation, especially when using a die-cutting machine such as the Silhouette Cameo. 

I absolutely love this design by Cam Woody, CBA, of Pioneer Balloon Company in Wichita, KS, USA. What could be more appealing than giving this to a Daddy for his first Father's Day! 

Don't forget, Qualatex has prepared some great ready-made social media posts that you can freely download - click HERE for a direct link or visit https://us.qualatex.com/en-us/inspiration/marketing-materials/

Microfoil balloons can be personalised too! How about taking this 'Adorable Astronaut' Qualatex balloon and adding a special 'cosmic' Father's Day message! 

37" 'Adorable Astronaut' 
#87966

Cheers to Dad on his Special Day!

Design by Eve Antonello, CBA, of Pioneer Balloon Company.

Balloon Gift Packages: Create Father's Day gift packages that include balloons along with other items. For example, you could offer a package that includes a balloon bouquet, a personalised card, and a small gift like a mug, or a grooming kit. Provide different package options to cater to varying preferences and budgets. Remember that you cannot sell alcohol in certain countries without a licence.

Balloon Workshop or DIY Kits: Organise balloon workshops or offer DIY balloon kits for customers who want to create their own Father's Day decorations. Provide instructions, materials, and tools needed to make balloon arrangements, allowing customers to unleash their creativity while celebrating their fathers.

Message ideas!

Choosing the perfect message to illustrate on a balloon is never easy, so here are a few examples that should hopefully help! 

To the world’s best Dad, happy Father’s day!



Thanks Dad for everything you do for us.
Happy Father’s day to the coolest Dad ever!
Happy Father’s day to my wonderful Daddy. 
Thanks for always being there for us/me
Out of all the dads in the world I think we got the best one! 
Happy Father’s day to my superhero Dad!
Sending you all my love and I wish I could be there to give you a big bear hug. 
I am so lucky to have you as my dad. 
Thanks for being so wonderful!
You truly are the best Daddy! Happy Father’s day.
Thanks for being the coolest dad on the block! Happy Father’s day!
Happy Father’s Day to the greatest Dad in the whole world!

If you would like to learn how to re-create some of the designs featured in this post, check out these fabulous video tutorials by Cam Woody and Eve Antonello! 

Once you have decided which designs you are going to offer for Father's Day, it is time to start promoting them on your social media channels. Remember that using the right hashtags is the key to success of your campaign! 

#fathersday #fathersdaygifts #dad #happyfathersday #love #father #family #mothersday #fathersdaygiftideas #daddy #gift #giftideas #birthday #fathers #fathersdaygift #gifts #handmade #diadelpadre #fatherandson #dadlife #shoplocal #fatherhood #papa #instagood #anniversary #giftsforhim #dads #smallbusiness #fatherdaughter #personalised #bhfyp (best hashtag for your post) it is also important to include at least one hashtag with your location, town or city, unless you are offering a national balloon delivery service.

Here is another great ready-made social media post from Qualatex. Some have messages added while others have been left blank to allow you to add your own messages and company details! 

Remember your Father's Day sales campaign does not need to be 100% about the products that you are selling! To attract attention and followers, you can always add in a few 'off the wall' posts! 

How about a Father's Day fact? 

While the exact date that the word “dad” came into use is unknown, it is estimated that it began around the late fifteenth century. It is believed that it was simply derived from baby talk, as in many languages “dada” or “tata” refers to a baby’s acknowledgement of father.

Good luck with your Father's Day campaign, I hope that this post has given a little bit of inspiration! 

Happy Ballooning!

Sue

www.suebowler.com

Follow me @suebowler

Father's Day Inspiration for the 'Best Dad in the World!'

When it comes to designing or buying something suitable for men, I personally find that it takes a little more thought!

Father's Day falls on different dates around the world, however, many of us celebrate it on Sunday the 19th of June, so with that in mind, now is a great time to start our marketing and preparing design ideas to promote and sell.

World's Best Dad Personalised Bubble Balloon by
Fizz and Frills Balloons in Stoke-on-Trent, England

Personalised Balloons are always a huge hit with anyone that receives them. Qualatex® Deco Bubble Balloons™️ are the perfect balloons to create magical and memorable personalised balloons. They are extremely versatile, giving you the ability to add beautiful coloured 5" balloons inside... along with many other things too! Personalised balloons are especially meaningful to the recipient. 

If you are worried about using helium due to the rising costs, a great air-filled alternative would be to use a 30" Premium Balloon Accessories Deco Stick with the Maxi Cup ll. I use two Maxi Cups in this case. I glue one to a base that has a little weight, using a small wall tile works well for this, just ensure that you use some sort of protection on the base of the tile as tiles can be rough/sharp and may scratch a surface when placed on it! 

Inflate the Bubble with air and personalise the balloon as usual. Add the Bubble to the second Maxi Cup and secure to the Deco Stick. Add a small cluster of balloons under the Bubble to hide the cup or maybe add a bow or some tassels. You can also add a cluster of balloons at the base once again to hide the cup. When gluing the Maxi Cup to the tile, make sure that you use an adhesive that is strong enough to hold the cup securely. I have used Gorilla Glue in the past and that dries rock solid, but it does take 24 hours to dry! 

For the younger generation, giving a fun design like this to their Dad would be perfect! 

Dad's The Best!

A PANDASTIC design just for his special day.

Designer name: Cam Woody, CBA, Pioneer Balloon Company, Wichita, KS, USA

This is such a fabulous design that can be used to make many different balloon characters; it's ideal for birthdays and other celebrations. Simply select the animal head balloon that you want to make and use coordinating latex to create the body of the design.

Here are step-by-step instructions:

Here is a Monkey design using the same technique that I made for a birthday. The only difference is that I used a Deco Bubble for the body rather than a QuickLink balloon.

Monkey Bubble Design by Sue Bowler, CBA

Here are some more great design ideas that are perfect for Father's Day! 

Always On Point!

A whimsical design to show dad how awesome he is!

Designer name: Eve Antonello, CBA, Pioneer Balloon Company, Wichita, KS, USA

One Ale of a Good Dad

Cheers to dad on his special day!

Designer name: Eve Antonello, CBA, Pioneer Balloon Company, Wichita, KS, USA

Let's talk a little about marketing...

It is important to get ready for Father's Day ahead of time, and any marketing that you do beforehand serves as a reminder for consumers that Father's Day is coming soon! 

One of the easiest things that you can do is to prepare a cover for your business Facebook Page!  This is a great way to kick start your marketing! 

Maybe try running a Father's Day social media contest! 

The great thing about running a contest is that you create natural customer engagement! 

For example you could compel your followers to share their “favourite dad moment”, “dad image”, or even “dad joke” in a social media contest. Remember to think of a clever #hashtag and associate it with the campaign and get them to use it in their posts (e.g. #mydadiscoolerthanyourdad). Also, encourage them to share the post with their own followers.

Inspire your customers with a gift selection guide!

As I mentioned earlier, buying for a man is definitely harder than buying for a woman! Showing a great selection of balloon designs is vital for a successful campaign. Remember, people not only buy for their dad's, they buy for granddad's, step-dad's first time dad's too! This is where personalised balloons are a winner! It is important to show all the different options that you can offer for personalisation.

One of the best way to get your message in front of a more relevant audience is through Facebook Ads. If you choose to boost a post instead, your targeting options are limited. But by utilising Facebook Ads, you have more advanced customisation solutions such as ad placements, ad objectives, opportunity to add a "call to action" button, and so much more. If you have never used Facebook Ads I can honestly testify that they work and they really don't cost a great deal... you only pay what you want to pay! 

I hope that you have a happy and successful Father's Day! Make sure to try out something new in terms of marketing, and make sure that you measure the results!

Happy Ballooning! 

Sue

www.suebowler.com

Follow me @suebowler 

Father's Day - Balloon Delivery Inspiration 2021!

According to many different studies, consumers tend spend more when it comes to buying gifts for Mother's Day versus Father's Day! Buying gifts for women is easier, with flowers, chocolates and jewellery topping the list. When it comes to buying for men, it is a little trickier, with more practical and traditional gifts. 

With Father's Day fast approaching, this is the perfect time for us to tap into this market and help our customers to find the perfect solution for their Father's Day gift... here are some great ballooning ideas! 

Personalisation remains a top trend

The key to a successful Father’s Day for retailers will rely on the ability to tune into what the customer is looking for as they celebrate after a turbulent year. Balloon deliveries are still an extremely popular choice when it comes to ordering balloons!

It is clear that personalisation, a major trend in gifting over the last decade or so, will continue to be important for Father’s Day 2021. 

Qualatex Deco Bubbles are perfect for personalisation, especially when using a die-cutting machine such as the Silhouette Cameo. 

I absolutely love this design by Cam Woody, CBA, of Pioneer Balloon Company in Wichita, KS, USA. What could be more appealing than giving this to a Daddy for his first Father's Day! 

Don't forget, Qualatex has prepared some great ready-made social media posts that you can freely download - click HERE for a direct link or visit https://pioneerballooncompany.widencollective.com/c/zijzavod

Microfoil balloons can be personalised too! How about taking this 'Adorable Astronaut' Qualatex balloon and adding a special 'cosmic' Father's Day message! 

37" 'Adorable Astronaut' 
#87966

Cheers to Dad on his Special Day!

Design by Eve Antonello, CBA, of Pioneer Balloon Company.

Only a balloon professional could look at a balloon, flip it upside-down and add a little facial feature to create a whimsical design like this Father's Day arrangement made by Eve Antonello, CBA, Pioneer Balloon Company, Wichita, KS, USA.

"Dad you are my Champion"

For all those champion Dads how about this 'You're the Best' balloon arrangement, and don't forget the trophy balloon can be personalised too! 

Designer name: Sam Jossie, CBA of Pioneer® Balloon Company in Wichita, KS, USA.

Message ideas!

Choosing the perfect message to illustrate on a balloon is never easy, so here are a few examples that should hopefully help! 

To the world’s best Dad, happy Father’s day!

Thanks Dad for everything you do for us.

Happy Father’s day to the coolest Dad ever!

Happy Father’s day to my wonderful Daddy. 

Thanks for always being there for us/me

Out of all the dads in the world I think we got the best one! 

 Happy Father’s day to my superhero Dad!

Sending you all my love and I wish I could be there to give you a big bear hug. 

I am so lucky to have you as my dad. 

Thanks for being so wonderful!

You truly are the best Daddy! Happy Father’s day.

Thanks for being the coolest dad on the block! Happy Father’s day!

Happy Father’s Day to the greatest Dad in the whole world!

If you would like to learn how to re-create some of the designs featured in this post, check out these fabulous video tutorials by Cam Woody and Eve Antonello! 

Once you have decided which designs you are going to offer for Father's Day, it is time to start promoting them on your social media channels. Remember that using the right hashtags is the key to success of your campaign! 

#fathersday #fathersdaygifts #dad #happyfathersday #love #father #family #mothersday #fathersdaygiftideas #daddy #gift #giftideas #birthday #fathers #fathersdaygift #gifts #handmade #diadelpadre #fatherandson #dadlife #shoplocal #fatherhood #papa #instagood #anniversary #giftsforhim #dads #smallbusiness #fatherdaughter #personalised #bhfyp (best hashtag for your post) it is also important to include at least one hashtag with your location, town or city, unless you are offering a national balloon delivery service.

Here is another great ready-made social media post from Qualatex. Some have messages added while others have been left blank to allow you to add your own messages and company details! 

Remember your Father's Day sales campaign does not need to be 100% about the products that you are selling! To attract attention and followers, you can always add in a few 'off the wall' posts! 

How about a Father's Day fact? 

While the exact date that the word “dad” came into use is unknown, it is estimated that it began around the late fifteenth century. It is believed that it was simply derived from baby talk, as in many languages “dada” or “tata” refers to a baby’s acknowledgement of father.

Good luck with your Father's Day campaign, I hope that this post has given a little bit of inspiration! 

Happy Ballooning!

Sue

www.suebowler.com

Follow me @suebowler

Maximise Your Sales for Father's Day!

Father's Day is right around the corner, giving us a great opportunity to promote and sell balloons and balloon related gifts for this special day!

Our target market is wives, mums, and children, and let's face it, choosing the right gift isn’t easy. Dads can be tricky to buy for. So what can you do to help them out, and make their choices easy, and the day special for fathers everywhere?



If you own a shop or store, create a fun and exciting window display that appeals to adults and children alike. Your window display is your silent salesperson who constantly promotes and creates many sales opportunities! Display what you want to sell; have a set number of predetermined design ideas that appeal to all budgets, remember, it might be a child spending their pocket money to buy a Father's Day gift.

Much like Valentine's and Mother's Day, many people leave buying their cards and gifts to the very last minute, so why not start a "Countdown to Father's Day" campaign? Use your social media channels and website to remind people that they only have X number of days to place their order. How about offering customers an incentive to pre-order their balloon bouquet or balloon gift design?